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Gold in Them Hills: Computing ROI for Support Communities



 Presented By: Lithium


This paper describes approaches used successfully by Lithium Technologies’ customers to compute a realistic ROI (Return On Investment) for their support community initiatives. We define ROI as Cumulative Benefits minus Cumulative Investment. You can use this paper in two ways: to get a general education about community ROI, or to create your own custom ROI analysis.

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