Presented By: Clyde Anderson, Vice-President of Marketing, LLE, Language Services and Bruce Belfiore, Benchmark Portal
On Demand: Live Date - January 2008
The global economy is growing exponentially. The competition is fierce. There is a flood of immigrants. Companies are facing increasing challenges of communicating with callers in multiple languages. Consumers will buy, and prefer customer service, from the company that communicates with them in their language with cultural sensitivity. Researchers at Purdue University have conducted a study to better understand the magnitude of the multi-lingual challenge for call centers. The purpose of this Webinar is to convey the results of this research. Also, the discussion will entail practical “How to” guidance on developing a robust language capability and engaging a language services provider.
Listen to this webcast if you want to overcome, and take advantage of, the language challenge:
1. How to drive revenue through the efficient utilization of language services across the enterprise.
2. Could you better communicate your message to non-English speaking callers if you had ready access to an agent that can speak their preferred language?
3. Effectively use language services within the multi-channel call center.
4. Are you finding it difficult to hire and train agents that speak multiple languages?
5. Have you ever considered outsourcing your foreign language calls?
6. How to engage a language services provider to your advantage.
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