Presented By: Wendy M. Lauther, Vice President, Performance Management Solutions, Verint Systems; Kristyn Emenecker, Product Marketing Manager, Enterprise Contact Center, Verint Systems
On Demand - Live Date May 07
In today’s highly competitive business climate, a contact center can no longer be thought of merely as a customer service function. The contact center is a goldmine for strategic business data. When effectively mined, this data can provide vast business intelligence for more informed decisions and strategies, more targeted and successful marketing campaigns, more efficient back-office policies and procedures, and much more. The days of relying on static reports and guesswork to make business decisions are past. With analytics, you can understand exactly why customers are calling – excavating priceless information to drive operational efficiency, increase sales, and deliver superior customer service. Listen to this webcast to learn how you can experience the riches of analytics.
About the Presenters:
Wendy Lauther brings to Verint Systems over twelve years of management experience. She is a recognized expert in the performance management industry, having led successful initiatives for top companies specializing in healthcare insurance, property and casualty, life and health, case management, disease management and medical management. Ms. Lauther led the strategic analysis phase of those implementations, using her industry expertise to identify performance opportunities and the business case to deliver them.
Kristyn Emenecker is employed in product marketing for enterprise contact centers. She has worked with end users to assist them with optimizing their employee development technology and practices. Kristyn serves as Co-President of the Board of Directors for the New York Metro Chapter of the American Teleservices Association (ATA). She is a frequent panelist at industry events, and is active in the Direct Marketing Association (DMA) and the Society of Consumer Affairs Professionals (SOCAP).
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