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Social Media Training - Lunch and Learn with Genia Stevens

Lady in LunchboxOnline Course – Become a Social Media Expert for Your Enterprise

This online Social Media Professional Course consists of 4 live, interactive 90 minute sessions
(60 minutes plus 30 minute Q&A) with expert Genia Stevens, social media trainer, consultant, and marketing strategist.

 

With every session you will receive:

 1.  Extensive Training Reference Manual

2.  Recording of Sessions – Revisit your training class as often as you want, whenever you want!

3.  Download the script after each session

4.  A complete self – assessment after each workshop

 

All inclusive – one price for all!  No travel cost – no time away from your office

Targeted for Small to Medium Businesses If you miss a class – don’t worry – all sessions are recorded.

CLICK HERE TO REGISTER FOR THE ENTIRE SERIES

or

CLICK ON INDIVIDUAL EVENTS TO REGISTER FOR JUST THOSE EVENTS

Enroll before April 16th and receive bonus classes and 2 hours with Genia.

clickmeredsquareSession 1: Social Media Marketing and Sales  

May 4th, 1:00 Eastern

 
clickmeredsquareSession 2: Social Media Sales and Service with Facebook, Twitter and LinkedIn 

May 11th, 1:00 Eastern  


  • Define your target group
  • Define business goals
  • Which Social Media properties work best for your company – Facebook, twitter, LinkedIn?
  • Pitfalls to watch out for
  • Best Practices for the small and medium size companies
 
 
  • facebook logoHow to build your company profile on Facebook, Twitter and LinkedIn
  • Best methods to win followers and fans
  • Turning followers and fans into customers and customer advocates
  • Designing a successful marketing campaign for sales and service across social media platforms
  • Time effective use of social media communications with simple push-button automation
 
clickmeredsquareSession 3: Leveraging Social Media Communities for your business – Build Your Brand and win new customers online
May 18th, 1:00 Eastern
clickmeredsquareSession 4: Measuring and Manage Your Program 

May 25th, 1:00 Eastern  

  • social media logosLearn the most effective way to communicate online
  • Psychological and social aspect of building your brand online
  • Brand management action plans and monitoring tools – listening to the voice of your customer
  • How to gather competitive intelligence and relevant metrics
  • Crisis communication – how to quickly remedy a bad situation
  • Building customer advocates
 
 
  • Overview of tools for measuring, managing and planning your social media strategy
  • The 10 Key metrics of social media
  • How to develop your target metrics
  • Metrics for evaluating your competitor’s performance
 
bonus imageBONUS SESSION WHEN YOU ENROLL BEFORE APRIL 1    bonus imagebonus imageDOUBLE BONUS
Included at no additional charge when you sign up this month
Sharing, Collaborating, and Connecting – boost your business with Blogs, Youtube, and other community sites
June 1st, 1:00 Eastern
 
After the completion of your course, for NO ADDITIONAL COST, Genia will work with you for 2 hours where she will guide you through your plan.
  • How to use the power of blogs and vides
  • 3 sure methods to reach your target groups with community and video sites
  • Design and conduct dialogue with customers
  • The key to virtual marketing
 
 
 
Costs per person US:
$99 per session or $350 for the entire series plus the bonus sessions.
[CLICK HERE TO REGISTER FOR THE ENTIRE SERIES]

Discounts : 

Enroll before April 16th and receive bonus classes and 2 hours with Genia.  For every additional employee of the same company gets a 10% discount.  Five or more from the same company gets 20% off of every company member.

Cancellations are made more than 5 working days ahead of the scheduled course and will incur a 25% course fee. 


 
About Genia Stevens 

genia stevensGenia Stevens is a social media trainer and marketing strategist who has 12 years of marketing experience.Her areas of expertise are strategy development, content development, data tracking and analysis, search engine optimization and video marketing.  Her social media training portfolio includes Trek, Jockey, Chicago-Rockford Airport, Equifax, Whole Foods Market, Rogers Communications and the LPGA. Genia was contracted by T.G. I. Friday’s to write a social media training manual for their 340+ international stores.

In addition to her work as a social media trainer and marketing strategist, Genia is an adjunct marketing instructor at Blackhawk Technical College in southern Wisconsin. Genia received her MBA degree from Cardinal Stritch University in Milwaukee, WI.


[CLICK HERE TO REGISTER FOR THE ENTIRE SERIES]

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