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DMG Consulting 2024 Workforce Management for the Enterprise in the Digital Era Report
Contact
center digitalization, AI, the cloud, and adoption outside of contact centers
drives reinvention and growth of the WFM market
The 2024 Workforce Management for the Enterprise in the
Digital Era report provides an insightful analysis of the contemporary WFM
market, competitive landscape, product suites, and the business, market, and
technology trends and challenges confronting contact centers in light of
complex omnichannel operating environments, rising customer experience (CX)
requirements, workforce expectations, and market innovation being driven by
artificial intelligence (AI).
The pace of innovation in the WFM market is rapid and
picking up momentum as this IT sector’s size and opportunity grows. AI is key
to modifying and enhancing WFM solutions to enable them to properly address the
needs of advanced contact centers and other operating environments that handle
voice and digital synchronous and asynchronous interactions. Enabled by the
processing power of the cloud, next-gen WFM solutions can make real-time
suggestions and changes in forecasts and schedules previously bogged down in
administrative oversight, reducing overhead costs while significantly improving
the CX and EX.
Agent empowerment is a growing area of focus for contact
center leaders, and WFM vendors are helping to address these needs by
delivering expanded self-service capabilities via enhanced mobile apps. The
vendors are releasing features that enable agents to select their own working
hours, have their schedule assigned, or a combination of both. Additional
flexibility includes more shift/swap options, new ways to bid for hours and
time-off, and easy approaches to managing paid time off (PTO), voluntary time
off (VTO), and overtime (OT). WFM vendors are also looking for creative ways to
motivate agents via gamification to self-schedule hard-to-fill shifts and
hours. In some instances, virtual currency is being used to incentivize agents
to meet business needs, a welcome improvement from past practices that forced
employees into working undesirable hours.
The market is experiencing success, and vendors are
transforming their solutions into open platforms that incorporate AI
technology, are better able to handle digital interactions, and empower agents
with more advanced self-service capabilities,” said Donna Fluss, President of
DMG Consulting. “As features are expanded and enriched, WFM suites are expected
to continue to transition into open next-gen platforms that support large
partner ecosystems and integrations with an increasing number of operating systems
in and outside of contact centers.”
The Workforce Management for the Enterprise in the
Digital Era report provides an in-depth analysis of the contact center WFM
market, the competitive landscape, vendors, product suites, technology, and
innovation. The Report analyzes WFM market activity and provides 5-year
projections. The 2024 Workforce Management for the Enterprise in the
Digital Era report features 4 WFM vendors: Alvaria, Calabrio, NICE, and
Verint.