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Is Your Agent Desktop Ready to Power the Customer Journey?

NiCE

Presented By: NiCE



Tuesday, July 29th, 1pm Eastern

Presenters: Boris Grinshpun, VP of Product, SmartReach, NiCE, and

Liran Meir-Frenkel, Head of Product Marketing, SmartReach, NiCE

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About the Webcast

Today’s customers expect fast, personalized, and seamless service—but most agent desktops are still stuck in a fragmented past. In this thought leadership webinar, we’ll explore how the agent desktop must evolve into a unified experience hub that connects front and back office, empowers agents with real-time intelligence, and delivers the kind of CX that builds loyalty and drives results.

We’ll discuss:

  • Why the traditional service model is holding CX back—and what needs to change
  • How to align fulfillment, automation, and empathy in one intelligent flow
  • What the modern agent experience should look like
  • Best practices for delivering seamless, end-to-end service at scale

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    About the Presenters

    Boris Grinshpun, VP of Product, SmartReach, NiCE

    Liran Meir Frenkel, Head of Product Marketing, SmartReach, NiCE

    Liran Meir Frenkel is Head of Product Marketing, SmartReach for NiCE. With a rich background in the high-tech industry, she specializes in building and executing global business strategies, short- and long-term roadmaps, and go-to-market plans for cloud and CX domains. Outside of work, Liran is involved in LeadWith, a non-profit organization focused on empowering and promoting women in tech.