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Top 5 Tricks - Digital CX That’s One Step Ahead of Your Customer


Presented By: NICE CXone


Presented by: Annette Miesbach, Senior Product Marketing Manager, NICE CXone, and

Marc Noble, Director, Customer Engagement and Success, Waters Corp

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About the Webcast

Customers seek information many ways — we search, we ask questions, we watch videos. But businesses don’t always meet customers there. When customers can’t find the information they need, it costs your business.

The secret fix? Businesses need to be one step ahead. During this webcast we’ll explore 5 best practices for delivering digital CX that truly wows customers:

  • Help your customers find answers quickly—before they even ask you.
  • Continuously monitor for customer pain point triggers and proactively guide the customer toward immediate resolution with personalized, targeted, timely, and relevant assistance.
  • Drive more engagement on your website with proactive offers, like a chat pop-up, or a text with a service reminder.
  • Support your agents by predicting customer follow-up questions and providing insight on how to answer them.

Join us in this fun and informative webinar to learn about the tools and best practices that help you succeed in providing the exceptional experiences your customers want. And remember to bring your questions – we are looking forward to a lively discussion!




About the Presenters

Annette Miesbach, Senior Product Marketing Manager, NICE

Annette joined the Product Marketing team at NICE CXone more than five years ago and is currently responsible for product marketing activities for a number of CXone products. Her areas of responsibilities include Omnichannel Routing, MAX – My Agent eXperience, Supervisor and Administration User Interfaces, and all inbound and outbound, voice and digital Interaction Channels.  Before joining NICE inContact, she held various roles in Product Marketing and Management for a premise-based contact center solution.

Marc Noble, Director, Customer Engagement and Success, Waters Corp

Mark has been in multiple customer support, engagement, and success roles at Waters for the past 25 years.  He is currently Director of Customer Experience and Success within the Customer Experience organization and is responsible for two teams. One runs and manages Waters’ Knowledge Sharing and customer Self-Help program (KCS) and the other supports our tools for customer content creation and implementing our content strategy.