Home > White Papers > Featured White Papers
Consumers notice and financially reward companies that deliver superior customer experiences. This verdict was delivered loud and clear in the 2010 Strativity Group Consumer Experience Study. In a study conducted among 930 consumers from the US and Canada , consumers declared that customer experience matters to them and they will reward it by paying higher prices, giving companies a greater share of wallet, would recommend to friends and would establish longer relationships with vendors. 73% of consumers stated that they would expand their purchases with a vendor by 10% or more if the customer experience was superior. 55% of consumers agreed that they would stay with a company for 10 years or more if the customer experience was superior and 58% said they would recommend the company to others.
Return to Featured White Papers List