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The Case for Conceptual Analytics



 Presented By: Autonomy eTalk


Market presence and stability is a critical differentiator in today’s economy. To maintain a competitive edge, businesses must be able to tap into every resource within the organization, including the customer contact center, to extract actionable information.


Speech analytics technology processes audio information automatically and without human intervention, enabling businesses to leverage its voice interactions as a strategic asset. But to truly understand what customers are saying, organizations must look beyond legacy audio search technologies and invest in conceptual analytics that can understand the customer conversation and deliver actionable intelligence based on meaning.


In this whitepaper, you will learn:
•Why you need speech technology to optimize business processes such as quality monitoring, sales and marketing, and operations
•How conceptual search differs from traditional approaches such as phonetic searching and word-spotting
•Why conceptual analytics is the most accurate speech processing technology available today


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